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| PCB manufacturers on how to adversity? |
| 2010/9/4 |
Analysis of industry developments, confidence crisis
These days, the ongoing economic crisis, the word appears in the ears, eyes, filled with a variety of reports around, from the sub-prime crisis to the subprime mortgage crisis to the current economic hurricane, said the financial crisis, the escalating evolution. Such a huge storm, the industry will certainly have a certain impact, even so, we have not much panic and anxiety, and always believe, a company that solid foundation will be a success through such a difficult period. But PCB industry may be entering a year, the lowest point, I think that a number of risks during the poor small PCB enterprises will be eliminated.
Electronic products based on electronic information products are a very important industrial chain link, is also related to the strategic goals of Chinas electronic power can be achieved in important areas. PCB industry is an important part of e-based products, but also a variety of electronic products assembly machine important part of a connecting link between the industrial chain, a crucial role.
However, in the PCB with the rapid development of electronic products, China PCB industry has been irreversibly from a high-margin industry transition to a low-margin industry. PCB industry profit margins from the late 80s of last century, "profiteering" by 2002 reduced to 15%, to 2005, decreased to 8.5%, this change is the inevitable result of economic competition in the market. In fact, the "profiteering" industry is bound to attract more money into, as long as its average profit margin than other industries, it will continue to have new businesses to the competitive market in years, until it reaches a balance between industry, This is the law of the market. PCB enterprises in China, which is full of opportunities and challenges of a new economic era. Eventually every business will be developed in a mature, industry environment without any excessive profits go to compete, even the face of micro-margin competitive environment, which is why we can not escape reality. PCB enterprises must join the competition, play their own system of cost management and decision-making intelligence.
Enterprises to survive in the face of adversity, they must improve their core competitiveness
"Integrity first" in order to benefit people benefit has been to build a stable customer base is key to the steady development of business, some new electronics companies, "the Xing vigorous rise, its sudden fall," no customer stability, your business how can stability?
Hang Ling products used in the first artificial Earth satellite, underwater rockets and other fields. In recent years, the company has undertaken Ling flight Shenzhou manned space project and the series of "Change I" satellite supporting the circuit board production tasks. Although the high-tech products do not try to make money, but for the countrys space industry, aviation Ling company or overcome difficulties, the successful completion of the Supporting tasks, these products direct supply more than 10 aerospace, electronics research institutes and major equipment used in engineering systems on .
The EU announced in February 2003 approved "Waste Electrical and Electronic Equipment Directive" and "electrical and electronic equipment on the Prohibition of the Use of Certain Hazardous Substances Directive", the electronic product manufacturing process lead-free electronics manufacturers increasingly focus countries. Chinas electronic information products, the introduction of pollution control management practices and will also vigorously promote the PCB industry, including electronic information products in China, including manufacturing lead-free production process work. Companies to meet WEEE and RoHS EU directive, in the careful planning process under the OSP and the gold plating process, chemical nickel-gold process, and pure tin hot air leveling process, our products have passed the SGS test, into volume production.
In early 2007 the company established a recycling liquid waste processing line, so that etching waste liquid recycling rate reached 100%, thereby reducing the liquid waste emissions, environmental pollution, Air 2007, Hebei Cangzhou City company was named Ling Environmental Protection Advanced Enterprise. Pei Ling the company aircraft as production growth in emissions of waste water also will increase the original capacity sewage treatment facilities increasingly strained, not stable discharge standards, has been unable to meet production needs. Companies recognize the importance of environmental protection, to the companys long-term development, to energy conservation, cleaner production to embark on a virtuous circle. 2008 companies active in environmental protection equipment and construction of into the increased intensity of the extension of a sewage treatment plant, Qing Shaanxi West Miriam Green Engineering Co., Ltd. Zuo Shejizixun work a total investment 200 million I the end of 2008 Ji put into use .
In the employment context, the management cadres regular performance appraisal, capable, on the under. Our priority in the selection of cadres from the grassroots, so professionally, progressive thinking, courage and dedication for the company employees to a managerial position, mobilize the people to the work of the initiative. The end of 2005, Hang Ling, founder of the Journal of the enterprise, "Air Lingren," now issued a total of 36, through the recognition of deeds, mining good ideas, ideas such payment methods, and actively promote the building of enterprise culture Hang Ling, promote hard-working dedication Ling spirit of Air, to corporate culture as the carrier to the ideological and political education through work and leisure activities in the production, giving it a salutary influence, coming softly long, more readily accepted by staff, thereby enhancing the business-oriented, cohesion, and thus stable workforce.
Down to earth, expanding world
States recently issued a series of policies to promote economic development, such as increasing infrastructure investment, lower interest rates, increasing export tax rebates, the timely introduction of fuel tax and so on. The real impact of the enterprises, but also some buffer time. I think the PCB business due to various constraints, in the process of development must be overcome impetuosity, Tantaiqiuquan ideas, and take "small steps jogging" route, must be pragmatic, step by step progress and development for our country PCB industry is facing market trends and technological development, we must earnestly sum up experiences and lessons, promote technology block views, identify the industrys focus on the period of time in the future development of enterprises is very important. I plan the next few years and research institutions, universities joint project on the machine, not only do basic electronic components, but also the whole product.
As long as the efforts, the future is still bright
I believe that the difficulties are temporary, do not have to feel afraid of fear Jingji crisis, Yin Wei Jiegemeici after the economic crisis, the economy will be great development of IT, now Dengdaiguodu at the scene that Chuangzao opportunity when I believe there are now Haoduo opportunities in the ongoing breeding, only to be developed. Further survival of life, and only constant innovation within their own ideas, opportunities can be found there.
CPCA I really hope we can strengthen all-round communication industry associations, industry associations can also hope that the CPCA and timely industry information to send to us. Sincere hope that all friends can be better in the growth of economic crisis and some harvest, 2008 economic crisis, precipitated once impetuous heart smile to face, we must live in adversity is more exciting ... ...
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